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Falahy Collection

Falahy Collection

"Through this collection, I aim to bring to the foreground the traditional women from the countryside that have played a defining role in the Egyptian society." - Azza Fahmy. This Collection was inspired by Egyptian women who invest their wealth and turn their savings into jewellery. Designer Azza Fahmy grew up in Sohag observing them, and growing fond, not only of the jewellery they wear, but also appreciating the roles they play in the Egyptian society throughout history. From the countryside to the Oases, each piece recounts the story of Egyptian women differently, carrying strong influences from elements that characterize the environment from which it originates with an added air of novelty.

The inspiration inside

We blend 7000 years of culture with contempory design and traditional craftsmanship.

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